eric rochow : social media handyman

From Shelly Palmer’s Media 3.0 :

MOVE NETWORKS has released viewer data that shows evidence of long-form online viewing on the players it has created for ABC, Fox, ESPN360 and others. 6 million people watched long-form online content on Move technology during October. The company is also seeing an impressive 100,000 new viewers of long-form content every single day. Move believes consumers react to a higher-quality experience with longer viewing times

Yes, 3 million people will watch the :15 squirrel video clip, but more people will watch quality, engaging content longer on the web now if we make it. Gardenfork does have its jerky moments, but soon it will be shot in HD-DV.