eric rochow

social media handyman, creator of Gardenfork & Real World Green

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Entries from July 2007

Brooklyn Industries drives people to its website

July 26th, 2007 · No Comments

Brooklyn Industries, working with a local pet photographer, is holding a contest to vote for the top brooklyn dog. People brought their dogs to the store and were photographed by Shaina Fishman. The photos were then posted on Brooklyn Industries Top Dog Contest blog.
I didn’t know of this contest until I was talking with other [...]

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Tags: Uncategorized

TOMS Shoes : simple & brilliant

July 25th, 2007 · 1 Comment

I found this via Seth Godin, and I love it. Its simple and brilliant. TOMS shoes sells shoes, and when you buy a pair of shoes, he donates a pair of shoes to a needy child. That’s it. Simple.
None of this usual donation-speak fine print, which usually sounds like: for every [...]

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Tags: community development · social media

A visit to Wine Library TV

July 21st, 2007 · No Comments

This week I visited Gary Vaynerchuk of Wine Library TV. I met Gary at a NY Tech Meetup at Cooper Union, added him to my Twitter list, and we agreed to shoot a Gardenfork episode at his store.
What I like about Gary is that he is really into wine, and has that same drive swirling [...]

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Tags: social media

BKLN 2.0 Real Time Networking success

July 20th, 2007 · No Comments

WOW, what fun BKLN 2.0 was last week. A bunch of people came, and what I wanted to happen did. One of the first people there handed her card out to everybody, saying “My company is hiring, send me your resume” Mooney’, local bar, was the perfect place, as people came on their way home [...]

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Tags: community development · social networking

I’m in the fishbowl part time. In reality the other half.

July 16th, 2007 · 2 Comments

Fishbowl. I think about this word a lot. I watch/listen to a lot of online media, and I understand how it all works and where to find it. I twitter my friends, we meet and talk 2.0 speak about our new media creations.

But in the back of my head, when watching/listening to all of this, [...]

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Tags: community development · social media

BKLN 2.0 this tuesday

July 15th, 2007 · No Comments

The first meeting of the meetup I started: BKLN 2.0, is this Tuesday. A monthly get together for those of us in Brooklyn. Jeff Pulver has created a 2.0 term for it: Real-Time Social Networking; in other words, meeting people in person. This Tuesday at Mooney’s Pub, 353 Flatbush Ave, Brooklyn.
Click here to check [...]

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Tags: community development · social media

A Links listing that makes sense

July 10th, 2007 · No Comments

Most sites, be they blogs or whatever, have a listing of links along a sidebar. With some of them, if you put your mouse on each link, it may list a short description. I find this useless.
When I go to a blog, I’m interested in where that person goes on the web, but most of [...]

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Tags: Uncategorized

LCT article gets Gardenfork notice

July 9th, 2007 · No Comments

I’ve been contacted by a number of people after the LCT Monthly article about Gardenfork was published.

One of them is the Silo Cooking School, who has asked me to shoot a Gardenfork episode in their kitchen. We’re planning on doing this in September. Stay tuned.

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Tags: Uncategorized

Around the U.S., powered by Web 2.0

July 5th, 2007 · No Comments

Matt Danzico is planning on crisscrossing the United States relying soley on people who read or watch him on the web.

Around the World in 2.0 is an Internet-based film project created to explore trust and connectivity. The primary objective of the project is to rely solely on users of video sharing websites, such as [...]

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Tags: Everything · Uncategorized · social media

Gardenfork in the Litchfield County Times

July 2nd, 2007 · No Comments

A really nice article in the Litchfield County Times magazine LCT about Gardenfork. The writer, Rebecca Ransom really ‘got’ what Gardenfork is all about, and the photographer, Robin Gourd, took some great picts.

You can read the full text of the article online here

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Tags: Uncategorized